Facets maintains consistently high standards in grading and cut evaluation and selects only the best-made goods for stock. Of the four Cs that determine a diamond’s worth, Carat weight, Clarity and Colour are widely understood and can be fairly measured using objective means. The fourth C – Cut is the vital factor that enables a rough diamond to release its fire and sparkle. Cut evaluation is as yet subjective and requires considerable judgement and experience - and it is perhaps the single most significant element influencing the allure of a polished diamond. Facets is a specialist in this area because we recognise that a diamond’s intrinsic value lies in its brilliance.